Video School from Vimeo

Posted on 21. Dec, 2010 by in Blog, video

Thinking about making a video for your audience? First, think about their experience . Sure, the funny video on YouTube can have that “homemade” feeling, but that’s unacceptable for a professional organization or company. You need to plan interesting content and put the time in to quality production if you want to stand out and […]

Continue Reading →

Tip: Maximize the Reach of Your Video Content

Posted on 16. Jul, 2010 by in interactive, video

Google just released an informative video on how to optimize your videos for search. Our clients invest a considerable amount of time developing videos to help their audiences understand products better or learn about new services. To make sure people can find these videos, it’s worth the time to follow a basic standard for video […]

Continue Reading →

YouTube for Business-to-Business

Posted on 07. May, 2010 by in Blog, video

YouTube can be an effective marketing tool, and not just for consumer products and cute videos of your pets. Says B-to-B magazine: despite its consumer leaning, YouTube, which served up 11.9 billion videos in February, is also an excellent tool for b-to-b marketers—as long as they know the best ways to take advantage of the […]

Continue Reading →

Non Profits Should Tell Stories with Video

Posted on 27. Mar, 2009 by in connecticut, nonprofit, video

It can be difficult to tell your non-profit’s story these days. Here, in Connecticut, there is a virtual ocean of non-profits. Sometimes it’s hard to tell the difference between them. Having worked with many of them, I’ve seen first-hand what they do. Sure, there’s some overlap, but there are plenty of special initiatives that merit […]

Continue Reading →