Sometimes Funny Sells the Idea
Posted on 10. Oct, 2008 by Ira Yellen in entrepreneurs, Uncategorized
Open Solutions, one of our long term high-tech software clients, received the following information about an ad we did for their Credit Union market:
Award Winning Ad (Click to enlarge
From the Credit Union Times:
“The Lawnmower ad in the 8/20 issue scored 3rd most recalled out of all the ads in the issue. Yes, you scored 72%!! Readers remembered your ad and compared to all ads in the issue, your “remember seeing ad” score of 72% is almost 30% higher than the issue average! …Again, GREAT job!”
From the Federal Credit Union, a bimonthly magazine.
“Every year, we pick a TFCU Ad of the Year and TFCU Advertiser of the Year. And I am happy to report that this year, the judges (NAFCU communications and marketing staff as well as readers on the TFCU Advisory Group) chose Open Solutions’ “The Bolt-On Approach?” as ad of the year.”