Tall Timbers Marketing

As the baby boomers age more and more adult caregivers are seeking answers from the Internet instead of consulting healthcare professionals. According to Pew Research Center, in a study regarding family caregivers, 39 percent of adults use technology to help them provide care for loved ones. What could be pushing adult caregivers toward the World […]

Mentors can be very powerful allies but perhaps not in the way they are typically portrayed. See how various life lessons from different people be combined to form a ‘composite mentor’, and how the cycle of mentorship increases growth. http://on.wsj.com/11c4AYF

This morning, Deb Hoyt and Ira Yellen were on CT Fox News segment on healthcare. The segment provides quick overview for consumers who use this site. Thanks, FOX 61, for helping us share HomecareMatchKiosk.com (now Aging in Place Essential Toolkit) with families seeking home care for their loved ones! Watch the Interview

For over 20 year, my agency has been providing services to profit and nonprofit organizations who serve the aging, elderly, senior and/or third age populations. As Baby Boomers are reaching 65 and retirement age, they will demand more nontraditional healthcare services. As pointed out in the American Express article about the aging population and elderly consumers, […]

Brand Positioning Transforms Open Solution from a $4 million to a $1.5 Billion Comprehensive Integrated High-Tech Product and Service Enterprise Overview and Strategy The goal of this corporate positioning campaign was to manage Open Solutions’ transition from a database software company to its new role as the leading provider of comprehensive business solutions and enabling […]

Public Relations Pros Using Social Media To Spread Message

Clean, Sexy Water By NICHOLAS D. KRISTOF Published: July 12, 2009 A charity group to provide clean water has been stunningly successful, thanks to the marketing talents of its founder, a former nightclub promoter.

First Experience Communications took gold and silver awards for Public Relations Campaign and Tactical initiatives at the 2009 Public Relations Society of America Mercury Awards. This was Southern New England’s 14th annual Mercury Awards, which were designed to honor creative and strategic excellence in public relations, communications and marketing. FEC’s silver award was for its […]

A few weeks ago, I attended the 50th Anniversary of the dedication of the Guggenheim to see the exhibit: Frank Lloyd Wright: From Within Outward. The curator wrote, “This exhibition celebrates for the first time within the walls of this architectural masterwork the innovative and poetic work of its legendary creator” Frank Lloyd Wright (1867-1959). […]

One of our senior staff, Alison Karam, APR, of First Experience Communications was named practitioner of the year last night at the annual PRSA CT- West MA -Westchester-Hudson River Valley Mercury Awards. This award recognizes a person who exemplifies a personal and professional involvement in the field of public relations by delivering a high level […]