Ira Yellen presented at National Assn. for Home Care

Posted on 04. Nov, 2013 by in Blog, Health, Health Information, innovation, Portfolio, public relations

Over 60 agencies throughout the U.S. attended our presentation outlining the findings of the beta test for For a copy please contact for a copy. It presents the latest facts and figures on how consumers are searching online for healthcare services.

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Article on our Venture: (Now Aging in Place Essential Toolkit)

Posted on 03. Dec, 2012 by in angel investing, Blog, business development, entrepreneurs, Health, Health Information, innovation, public relations

Hartford Business Journal article on our new business for home care. Read on.

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PR Blocks and Tackles

Posted on 07. Oct, 2011 by in Blog, public relations

Public relations has an identity crisis. Once, when we spoke to a college class about the profession, one student said, “What’s it like to promote bands and celebrities?” She was a little disappointed that we were not a publicists. And, most business owners still bristle at the term PR, associating it almost exclusively with two […]

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Public Relations Effort for New Safety Product Saves Lives of US Soldiers

Posted on 11. Jun, 2010 by in Business, Portfolio, public relations

HABCO — Public Relations Campaign Shed Light on Important  Safety Issue and Safety Ground Support Product to Military Market Case Study Overview In October 2003, a U.S. Army maintenance specialist was killed in Iraq and another lost his arms because the equipment they were using to inflate a Blackhawk helicopter tire was inadequate to protect […]

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FEC's Alison Karam Named Outstanding Public Relations Practitioner at 2009 Mercury Awards

Posted on 08. Jul, 2009 by in award, Blog, public relations

The spirit of Mercury, a messenger of the gods in Roman mythology, shone on First Experience Communications’ Alison Karam, APR as she was named outstanding public relations practitioner of the year at the 2009 Mercury Awards. The Practitioner of the Year Award has become a tradition for the Public Relations Society of America in Connecticut […]

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Social Media: From Mass Communications to Masses of Communicators

Posted on 06. May, 2009 by in Blog, interactive, public relations

Two days and 20 jam-packed sessions of “everything you must know about social media” left me reeling, mostly because it’s really hard to absorb a subject that is such a fast moving target. PRSA’s Digital Impact Conference in NYC shed light on how social media is changing our industry, our jobs, our relationships and our […]

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Webinar: Relationship Building Presentation

Posted on 06. May, 2009 by in Blog, interactive, public relations

On the May 22 webinar, we talked about the relationship building, and how technology has changed the way businesses can reach their audiences. Here’s a quick summary of the presentation: What is a customer relationship? How does the social media environment affect relationship building? Improve or complement relationship through Social Media? Most people are satisfied […]

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Gist in Time

Posted on 06. Apr, 2009 by in community, public relations

Over the past 10 years I have watched a prediction come true. In 1999 Pat Jackson, a guru in the world of public relations who left us way too soon, said at a conference in Old Sturbridge Village that “the more reliant we become on technology as our means for communication, the more important personal, […]

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Talking Web 2.0 and Social Media with the PRSA Connecticut Valley Chapter

Posted on 21. Oct, 2008 by in front page, public relations

Many organizations here in Connecticut are still very cautious as they approach social media and Web 2.0. Fortunately, PR and communications professionals in the region are carefully evaluating the opportunities that come along with Web 2.0 and providing their organizations with good plans. But, there are still a lot of questions. Last Thursday, I spoke […]

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Effective Communication Hierarchy

Posted on 15. Aug, 2008 by in core competencies, core values, public relations

From a 2006 Study by Fredrick Volkman, Washington University, St. Louis, MO “It is the responsibility of an effective public relations plan to force communication up the ladder of effectiveness, striving constantly to narrow the audience to a manageable size, and to deliver the message on a one-to-one basis” 1. One to One, Face to […]

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